Dextrus Edge
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Recruitment

Scaling Sales Team for SaaS Co.

Scaling Sales Team for SaaS Co.

The Challenge

A fast-growing B2B SaaS company aimed to aggressively expand its market penetration and revenue streams, necessitating the rapid assembly of a high-performing enterprise sales team.

Our Solution

We partnered with the client to develop a strategic sales recruitment plan. This included defining ideal candidate profiles, leveraging targeted sourcing channels to attract candidates with proven SaaS sales achievements, and implementing an efficient, multi-stage interview process focused on sales competencies and cultural fit. We also provided initial onboarding support to ensure rapid productivity.

Results & Impact

  • Successfully recruited and onboarded 10 Account Executives and 2 Sales Managers within two fiscal quarters.
  • The newly established sales team exceeded their collective quota by 20% in their first operational year.
  • Developed and implemented a scalable recruitment framework that the client continues to use for future sales team expansion.
Project Details

Category

Recruitment

Tools & Technologies

Sales Talent Sourcing Strategies
CRM for Recruitment & Candidate Management
Competency-Based Interviewing (CBI)
Sales Performance Metrics & KPIs
Onboarding Program Design Support
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